Copyright © 2011 Occentra, Inc.
The Modules-The DNA of Your Business Plan
Business Plans
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The BEST Resources for Helping You Start, Build, Manage and Exit a Successful High-Growth Business.
Evaluating/ Brainstorming
• Premise Statement
• Legal Issues
• Your Company's Industries
• Risk Evaluation
• SWOT (Strengths,
Weaknesses,Opportunities &
Threats)
• Analysis
• Key Employee Evaluation
• Milestones Achieved to Date
• Future Milestones
• Exit Plan Options
Research
• Past & Future Growth of Business Sector
• Past & Future Growth of Your Industry
• Maturity Characteristics of Your Industry and
associated Opportunities and Risks
• Effects of Economic Conditions on Your
Industry & Business
• How Seasonal Factors Affect Your Industry
• Financial Patterns
• Demographic Descriptions
• Geographic Descriptions
• Psychographic Descriptions
• Lifestyle/Business Style Descriptions
• Purchase Patterns Descriptions
• Buying Sensitivity Descriptions
• Market Size & Trends
• Competitor Analysis: (Customer Perception
Factors and Internal Operations Factors)
• Market Share Distribution
• Future Competitors & Barriers to Entry
Writing
• Premise Statement
• Business Concept Descriptions
• Company Descriptions
• Initial Outline
• Mission Statement
• Industry Analysis
• Target Market Plan
• Competition Plan
• Strategic Position Plan
• Operations Plan
• Technology Plan
• Management Plan
• Vision Statement
• Development Plan
• Financial Assumptions
• Nondisclosure Agreement
• Marketing Plan
• Executive Summary
Financials
• Start-Up Costs
• Technology Budget
• Staffing Budget
• Monthly Cash Income Projections
• Income Statement: Historical
• Income Statement: Annual by Month
• Income Statement: Annual by Quarter
• Income Statement: Annual for Five Years
• Cash Flow History
• Cash Flow Projection: Annual by Month
• Cash Flow Projection: Annual by Quarter
• Balance Sheet
• Break-Even Analysis
Project Management
• Create Project/Plan File
• Complete Project Information Sheet
• Project Research
• Project Management Tools
• Equipment Schedule
Strategies/Operations
• Production Strategy
• Facilities
• Sales Process & Productivity
• Marketing Vehicles
• Marketing Tactics
• Sales Force Descriptions
• Compensation & Incentives
• Board of Directors / Advisory
Committee
• Professional Services
• Key Management Personnel
• Management Style
• Your Elevator Pitch
With Occentra all YOUR Bases are Covered!
